Mobile & Messaging

WhatsApp Business API

WhatsApp has a 98% open rate — far higher than email. We set up WhatsApp Business API for automated greetings, broadcast campaigns and customer engagement at a scale the free app cannot handle.

📦 What It Is

WhatsApp Business API is the enterprise-grade version of WhatsApp Business, enabling automation, bulk messaging, chatbot integration and CRM connections for businesses with higher messaging volume.

💡 Why We Use It

As WhatsApp enquiry volume grows beyond what one person can handle manually, the API enables automated responses, broadcast campaigns to opted-in lists, and integration with other business systems.

🎯 Common Use Cases

Automated greeting and FAQ response flows

Broadcast campaigns to opted-in customer segments

Order confirmation and update notifications

Integration with CRM and order management systems

Catalogue display directly within WhatsApp

📈 Business Benefits

98% message open rate — far higher than email or social

Automation handles common queries instantly, even after hours

Compliant bulk messaging to engaged customer segments

Scales beyond what manual messaging can handle

Integrates with existing business systems and workflows

🔧 Related Services

WhatsApp Marketing

❓ Frequently Asked Questions

The free WhatsApp Business app suits small volumes with manual messaging. The Business API is built for scale — supporting automation, bulk broadcast messaging and integrations, with per-message costs above a certain volume threshold.

Yes, when done correctly with explicit opt-in consent from recipients. We build compliant opt-in collection systems so your messaging list is always permission-based, following WhatsApp policy and TRAI regulations.